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Learning golf skill - the truth behind improvement. Alex Nicolson's video instruction series in association with National Club Golfer
Trying out every quick fix and tip you can find? Discover the truth behind improvement with our new video series: Learning Golf Skill. Find out more.

Golf instruction

Our aim is to maximise your enjoyment of golf. Our instruction helps you experience the richest form of enjoyment - the pleasure inherent in becoming more skillful, of being able to influence where that small white ball goes, consistently.

The standard lesson doesn't work

The underlying formula of most golf lessons is this... Golfer comes to lesson, exchanges money for information - normally about what’s wrong with their swing and what it should look like. Golfer goes away, tries to convert this information into a better swing. The problem is that this is not how we learn physical skills. Given that the average handicap hasn't improved in 30 years, it doesn't look like this formula works.

How we do it? We cheat

Our approach is refreshing, effective and much more rewarding. Why, you may ask - because we cheat. We cheat by tapping into how humans are wired to learn. With the ingredients for true learning present, we can coax out efficient technique, more control over the ball... all the good stuff basically. WARNING! You may find it a bit galling that your body knew all along how to turn a slice into a draw. Do not contact us if this prospect is too appalling.

Latest coaching features


Premium Golf coach Alex in action with some short instructional video tasters: clubhead awareness and instinctive chipping


"Redefining Ability". For some golfers, the game poses even greater challenges than the usual. Alex looks at the lessons we can learn from them. Read more...

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Make a booking

A selection of instruction products are available to purchase online. However, many more tools and services are available and all our products and services can be supplied as gifts with a card and voucher. Please get in touch to discuss your individual requirements.

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01483 487 674


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The Professional Shop
Worplesdon Golf Club
Heath House Road
GU22 0RA

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